5 Trends Predicted for the Lodging Industry in 2021

The way most of us view travel and vacations now is quite different in the aftermath of a global pandemic. While the popularity of Continue reading “5 Trends Predicted for the Lodging Industry in 2021”

Survival Mode Improves Brand-Owner Relations

COVID-19 threw a few punches at the hotel industry, but despite an extremely challenging year, some would argue Continue reading “Survival Mode Improves Brand-Owner Relations”

Rising Above 2020: The Worst Year on Record for U.S. Hotels!

It’s official, 2020 was the worst year on record for the hotel industry. For the first time in history, the industry surpassed 1 billion unsold room nights, which eclipsed the 786 million unsold Continue reading “Rising Above 2020: The Worst Year on Record for U.S. Hotels!”

The Real MVPs – Markets That Outperformed in 2020

When COVID-19 hit the States and stay-at-home orders swept across the nation, it is no wonder that the hotel industry took a steep dive. While 2020 started out as just another year, April soon became Continue reading “The Real MVPs – Markets That Outperformed in 2020”

Hotel Guests, Tenants & Transient Occupants, Oh My!

Imagine this scenario, you are a hotel owner with a guest, that for one reason or another, isn’t exactly the ideal customer. Maybe you are finding that this guest habitually has one too many drinks at the lobby bar and proceeds to make other guests uncomfortable Continue reading “Hotel Guests, Tenants & Transient Occupants, Oh My!”

What a Cost Segregation Study Means for Your Hotel or Motel

Property Cost Allocation (aka “Cost Segregation”) is back with a vengeance, according to GMG Savings in a recent article.

A cost segregation study is an essential fiduciary component when building, purchasing, or renovating a hotel or motel. Hotel Continue reading “What a Cost Segregation Study Means for Your Hotel or Motel”

Hotel Investor’s Number One Question in Today’s Market!

We have had a strong decade of growth in the Hospitality Industry, however, the number one question we get from Hotel Investors in Florida is- are we approaching the next great recession?

“Both Hotel ADR* and RevPAR* Growth Trends are starting to slow down, which could indicate a stabilization in the hotel economy. This notion aligns with a survey conducted by Marcus & Millichap Research Services, where it was concluded that hotel investors expect stabilized hotel property values soon.

Moving forward, hotel investors must be cautious and astute in preparing their investments and maintaining adequate reserves in the event of a recession.

Contact us today with your Florida Real Estate Hospitality questions. Attorney Gulati of Gulati Law is Certified in Hotel Industry Analytics (CHIA designation) and deals with Hotel transactions within the Firm.

*ADR: Commonly referred to as Average Daily Rate is a statistical unit that is often used in the lodging industry.

*RevPAR: Commonly referred to as Revenue per available room which is a performance metric used in the hotel industry.

Sources: Marcus & Millichap Research Services, BEA, BLS, U.S. Census Bureau, Federal Reserve, STR, Inc

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